Managing Managed Care

Managed care plans continue to gain ground impacting the way optometric practices do business. Although managed care plans often increase the number of patients through the door, they can be confusing and restrictive.

When choosing to accept a managed care plan, always do your homework. What are the reimbursement rates, can I make lenses on my Q-2100, can I use my lab of choice, how do they impact my second pair sales…are all questions that must be evaluated before you make your acceptance decision.

Many times reimbursement rates may not be sufficient to truly cover your time and services. If the insurance plan requires that you use a specific lab, service time and turnaround may be negatively effected, impacting your practice reputation. Second pair fees have typically been a way to generate additional revenue with managed care clients, make sure the new plans don’t impact the pricing structure you have in place. You must really understand the pros and cons before signing up.

It is also important that you evaluate your existing plans with the same criteria. Once your numbers are verified, you should consider dropping those that net the lowest. Focus on seeing patients from the most profitable plans available. Concentrate on providing excellent patient education on the plans they participate in and make sure that have all the details before the exam. Treat them well and then try to up sell to options beyond the plan to provide exemplary care and vision.

Focus on the 2nd pair option when dealing with managed care patients. With your Q-2100 digital lens system you are perfectly positioned to truly capture and make accessible to your patients the 2nd pair choice. Utilize your in- office capability to competitively price the additional pair as an affordable and desirable option. Whether a pair of photochromics, sunwear or a spare pair, you can meet their needs and profit from managed care plan acceptance.

Best Image Optical Shares Nearly 14 Years of Q-2100 Ownership

Best Image Optical located in Bridgetown Barbados has utilized the Q-2100 Digital Lens System since 1999. Paul Hinds, Lab Manager, has been operating the equipment for nearly fifteen years. As one of our long time customers, Paul has years of experience to share.

“What I like about the Q-2100 is that it’s fast and efficient compared to grinding lenses,” says Hinds. “I love when I use it to make rush job for customers who are waiting only an hours or less,” he added.

According to Hinds, “the technology has impacted the practice very positively through the progressive lens produced with the Q-2100. “Customers have a wider area of view so they have no problem seeing,” he added.

Adding the ultraSUN photochromic product to their practice, Hinds concludes with, “the photochromic product is great and works very well in the hot and sunny climate of the Caribbean.”

Quick Do’s & Dont’s for Selling to Men

Eyecare Professional, by Bob Phibbs

  • DON’T leave us alone. While you may think that giving us some space is good, don’t leave us completely alone or we’ll walk away! Its too overwhelming
  • DO take us by the hand (figuratively). Don’t assume that we know what we want or that we know what we’re looking at. If it’s an item we’re not familiar with buying then we need some guidance. Show us around and point things out.
  • men shoppingDON’T hover. While we want your guidance and your help, take the cure if we need a little space. Help us narrow down our choices first but if we want to take some time to mull it over on our own, back off or you might spook us. Its fine to check back in every few minutes to see if we need additional assistance, but don’t hover or make us feel pressured.
  • DO, point out fashion trends. We don’t necessarily want to be on the cutting edge of trends…but we still want to look good and stylish. If we feel like it makes us look like Brad Pitt that matters to us. We might even want to know if it was featured in a magazine. We are vain – we just don’t make it obvious
  • DON’T ask or assume our budget. If you ask for our budget, you allow us to limit ourselves. You will dumb down our choices and ultimately you’ll loose out. Show us the merchandise first, then talk price.

Don’t Forget about nanoGUARD, Extra Tough Scratch Coat

Location number Six on your syringe stand is for the nanoGUARD product, a super scratch resistant coating that can presented as a premium add on to lenses produced with your Q-2100 Digital Lens System.

nanoGUARD™ Hardcoat is a dual–layer coating consisting of one layer nano-XT  plus one layer nanoGUARD™ applied to both the front and back surfaces of the lens. nanoGUARD™ uses Optical Dynamics’ nanotechnology based in-mold coating method to form a nanocomposite layer on the surface of the finished lens.

nanoGUARD is great for patients that have a tendency to scratch traditional lenses.

Vision Dynamics LLC to Attend VCA Summit

Vision Dynamics LLC is please to attend and support the Vision Care Association at their Executive Summit this week in Orlando.

VCA SummitAn annual event, the Executive summit is filled with opportunities for executive-level networking, leadership development, economic trend updates, and hot-topic panel discussions. This powerful resource is designed to keep members aware of the optical industry’s changing landscape in charting a course for the future.

This years speakers include Jim Collins, Best Selling Author, Josh Berger, Professor Wharton School of Business and Author, and Brian Beaulieu, Market Trend Analyst at Institute of Trend Research. Our executive team looks forward to spending time with industry friends at this informative event.

Improved Service & Patient Satisfaction for La Grande Family Eye Care

La Grande Family Eye Care in La Grande, OR added the Q-2100 Digital Lens System with nanoCLEAR AR to their practice in late 2011. Their knowledgeable optometrists and friendly staff are eager to help their patients with all their vision needs. For this reason, the practice wanted to dispense a “high quality lens with a short turn around time to his patient base.” The purchase of the Q-2100 with nanoCLEAR AR was the perfection choice to make to make this happen.

According to the staff, “improved patient satisfaction and lower lab bills,” have been achieved by making digital lenses in house.

What Frame Works Best for High Plus or Minus?

Ask the Labs, Eyecare Business

If a patient has a high-plus or high-minus Rx, which frame characteristics should be taken into consideration to ensure it will work best with the lenses?

When working with a patient with a high-plus or high-minus lens Rx, say over four or five diopters in total power, the following tips can help:

In general, rounder and smaller shapes are best for reducing edge thickness. One key factor in reducing edge thickness is picking a frame that requires the least amount of decentration. Decentration is the natural enemy of high-power lenses, as decentration increases, so does edge thickness. Another way to look at it: The closer the geometric center of each eye is to the pupil, the less edge thickness there will be.

Of course, other aspects of frame choice also have a role to play. A frame that hides more of the lens edge will help improve aesthetics— with plus lenses the thickness will tend to be in the nasal, with minus lenses it will be the temple edge. Be careful with drills and rimless groove frames; instead consider zyl or metal frames with thicker eyewires.

As for wraps, they are designed for lower powers, typically from -3.00D to +3.00D, and can become risky above this range. For wraps in general, we strongly recommend consulting the frame manufacturer to determine the lens range the frames were designed to accommodate.

— Swen Carlson, vice president, operations, VSP Optics Group

A Lens Fell into My Post Cure

Don’t worry, if a lens falls into the post cure oven, follow these simple steps to remove it.

Immediately turn off the machine.

Disconnect all power and data cables from the post cure unit

Remove the fill stand set it aside

Tilt the post cure unit onto its back

Turn the machine around so that the fill stand plate is facing you

Tilt machine toward you and set the machine upside show on the fill stand plate with the drawer facing you

Tilt the unit toward you so that the drawer faces the floor

Open the drawer and gently shake the unit if necessary

The lens should fall out

 

Place Your Supply Orders Online

Did you know there is an easy and efficient way to place your supply orders? Just visit our online store at www.opticaldynamics.com and click on the STORE button in the upper right hand corner of the site to open up the consumables order form as shown below.

Store Home Page

Type in your account name, account number, name, e-mail address, preferred ship method then click the gaskets needed. If you need more than one bag, type in the necessary number.

For additional supply items, scroll down until you see the product you require and type in the quantity you need.

If you do not see the product you are looking for, type the item description in the special instructions box and we will make sure the item is included. Send the order on its way and you will receive a confirmation e-mail letting you know the order has been processed. If we have any questions, we will give you a ring. Its just that simple.

We look forward to receiving your first online order!