Rafael started his career in 1983 in a small optical shop assisting customers and working in the lab. Selling eye glasses, tinting, and cutting lenses, Rafael’s interest in optics grew and led to his enrollment in a certified optics program in 1987. While in school, Ralph apprenticed as an optician until 1989.
Upon graduation from his apprenticeship, he took a position with Lenscrafters starting out as lab manager then moving to general manager as a certified optician. Working in the retail store environment, Rafael learned the importance of impeccable customer service and quick turnaround of lenses. His optical career continued as store manager for Sterling Optical.
In 2000, Rafael came to work for Optical Dynamics as a lens consultant, retail trainer and equipment installer. Coming from a retail background, he understood the needs of the independent optical location as related to product quality and delivery time. For nearly six years he traveled the country training optical locations on how to process, sell and dispense their customized lenses.
In 2009, Rafael was promoted to Sales Manager for Optical Dynamics & Vision Dynamics Lab. With his unique background in custom processed lenses and retail training, Rafael is the perfect person to guide labs and retail locations through the maze of available products for improved lab service and business profitability!
How does my Q-2100 Digital Lens System compare to other in office lens systems?
Your Q-2100™ Digital Lens System with nanoCLEAR™ AR delivers proven, quality progressives in regular and short corridor, ASV and FT-28, with market vetted design acceptance and AR performance. Your Q-2100 utilizes digitally mastered reusable crown glass molds that allow you to produce premium index clearLIGHT™ lenses, one of three premium sunSMART™ photochromic varieties, blueVIEW, amplifEYE or five nanoCHROME mirror colors.
With an extensive power range of +4.00 to -6.00/-2.50 cylinder and the optimal use of four base curves, your system will produce a wide range of premium lenses that are on power each and every time. With a Q-2100 system, the more lenses you produce the lower your cost per pair when factoring in the equipment cost. Optical Dynamics’ philosophy has always been the on-going material and coating costs must be as low as possible. You invest in the platform and then maximize profits from the low cost lenses you produced. This provides the best possible return on investment.
Your Q-2100 system maximizes your profits by minimizing the number of items that need to be stocked and reordered. If you have monomer, coating and gaskets you can make any power lens in any design. While you can do the majority of lenses in-office, there are times when you need specialty lenses or out of range Rxs. With support from Vision Dynamics Lab for out of range product, you can keep your patients in the same great materials and designs by ordering uncut lenses at market leading prices. We offer this as a value added benefit for all Q-2100 system owners.
For practices that want to offer a broad range of lenses, materials and coatings, are interested in dramatically reducing costs and understand the value of over two decades of market success and 150 issued worldwide patents, the Q-2100 is the choice for you.
Representatives from Optical Dynamics and Vision Dynamics Laboratory are pleased to attend this year’s Vision Expo East Friday March 27th through Sunday March 29th at the Jacob Javits Center in NYC. Although we will not exhibit at the event, team members will be available for onsite appointments should you wish to meet and discuss our in-office lens technology, photochromics, color enhancing sun line, glass, or fixed tint products.
- John Dippold, President ext. 285
- Michael Yager, VP Sales ext. 291
- Eric Lindquist, National Sales Manager Lab Services c. 801-205-6133
- Julianne West, Marketing ext. 253
For appointments, please call 800-797-2743
Exhibit hours for the event are as follows:
- Friday March 27th 9:30am – 6:00pm
- Saturday March 28th 9:30am – 6:00pm
- Sunday March 29th 9:30am – 5:00pm
We look forward to meeting with you at this year’s event!
In an article published in Optometric Management, author and Q-2100 system owner Dr. Jim Davis shares five steps to help optical professionals reap the benefits of providing an optimum pair of glasses. No one wants upset patients claiming they can’t see out of their new eyeglasses in a waiting room full of patients!
Step One: Double check the refraction. According to Dr. Davis, “I rarely change a prescription more that +/-0.75D so when a patient’s prescription has changed more than that amount I have found the number of remakes increase, so I always examine the patients previous refractions to ensure I haven’t made an error prior to recording the new Rx.”
Step Two: Manage the patient’s expectations. “If the patient’s prescription has changed significantly, educate them on what specifically they can expect with the new prescription,” says Dr. Davis. “And always take the time to educate first time progressive wearers,” added Davis.
Step Three: Have a well educated optical staff. “Always make sure your staff understands appropriate frame selection, pupillary distance and seg height along with proper patient positioning,” advises Davis.
Step Four: Always check lens powers. “Another way to prevent spectacle remakes is to always check the lenses your lab produces as soon as they arrive,” recommends Davis. By checking the lenses before they are dispensed you can catch any lab production errors.
Step Five: Provide a written policy. Dr. Davis recaps his recommendations with the suggestion for a written policy. “Give your patients a written policy on re-makes before they leave the office with their new spectacles. Although completely avoiding spectacle remakes is impossible, the five aforementioned tips can reduce them and result in more happy patients,” Davis adds.
Just-In-Time Delivery Guarantees that the Patient Comes Back with Other Family Members
In Baton Rouge, LA, nestled near a dental office and inside an office condo is the headquarters of Premier Eye & Optical. Lead Optometrist Dr.Thai serves a mixed population. After a brief career inside a large eyewear mega-facility, Dr. Thai knew that he wanted to offer his patients a chance for personal care, quick turnaround, and money savings.
“When I found the Optical Dynamics in-house lens production system, the Q-2100, its sheer practicality appealed,” he said. In his average day he can almost always dispense to patients a finished pair of eyeglasses in less than two hours. Premier Eyecare & Optical has moved to just-in-time delivery on many prescriptions, including multifocals and sunSMART photochromic Grey and Brown. “Benefits from Optical Dynamics include: affordability, ease-of-use, improved patient satisfaction, and increased sales and profits.”
At the end of the day, the customers come back with other family members, because this is where patients get service and the technology to produce the lenses can be relied upon, he added.
Topic: My nanoCLEAR AR system was running a job when I received the following message: MOLD DID NOT RELEASE FROM SUCTION, what does this mean?
The Reason Why: The mold the system has just coated is stuck to the suction ring and is not releasing into the mold stage. As you run jobs, costing adheres to the edge of the suction ring which can become sticky making it difficult to release the mold.
The Fix: As part of daily maintenance, the suction ring should be removed at the end of each production day and inspected. If the suction ring shows coating build up, it should be cleaned and scrubbed in your Q-soak tub. The suction ring is a disposable item and should be replaced when coating cannot be easily removed. It is also good practice when placing a new suction ring on your system to clean it with the same process to ensure proper suction with the surface of the mold. Remember to always keep an extra suction ring in inventory so you can pull as needed.
Topic: My mold was going through the coating cycle when I received the following message: MOLD DROPPED DURING CYCLE
The Reason Why: The mold has released from the suction ring during the process as the suction pressure has been compromised.
The Fix: When you remove the suction ring at the end of day to inspect, check for any cracks in the surface of the ring. Overtime, the ring may become cracked, causing the suction ring to lose vacuum pressure. If this is the case, dispose of the old suction ring and replace it with a new ring. As mentioned above, remember to clean the new ring in your Q-soak tub to ensure proper suction. Always keep an extra suction ring in inventory for ongoing production.
Did you know Optical Dynamics’ partner lab Vision Dynamics Laboratory is the largest independent glass lens processor in the U.S.?
Read a Q&A on dispensing glass as shared in Eyecare Business
Question: Are there restrictions on using glass lenses?
Answer: In general, most people benefit from the superior visual clarity provided by glass lenses. In higher prescriptions, the dispense and customer must manage the frame dimensions. Glass lenses are usually contra-indicated for children, those patients participating in high-impact activities or anyone who has limited vision in one eye. Mike Yager, Vision Dynamics Lab.
Question: Does dispensing glass lenses present any particular challenges in fitting or processing?
Answer: Processing glass lenses presents some interesting challenges for labs. As a glass lens processor yo must have specific equipment dedicated to only processing glass. The lab mus also have people experienced in processing glass which is quite different than plastic. Each index has its own characteristics and nuances including how lenses are chem-hardened at the end of the process. Because of this only a handful of labs are comfortable or skilled in processing glass. Mike Yager, Vision Dynamics Lab
Eyecare Business January/February 2020 by Denise Power
Your prescription just walked out and over to a web retailer, you say?
Enough. Try these 3 smart ideas + tactics to reclaim your turf from e-commerce competitors.
1. BE LIKE BEZOS: Leverage accounting tools to track sources of revenue and costs—on a daily basis, Walton says. Many businesses overlook this opportunity to understand their unique business drivers. “Know why you exist,” Walton says.
2. CLEAN UP ONLINE.Google your business. Does the search return correct business hours, phone, and address? Does your website have old images, dead-end links, latest review dated 2017?
3. CONNECT THE DOTS.Warby Parker links online clicks and page views to sales closed in stores to understand conversion. “Start to adopt that mindset and give yourself more information about what people are actually doing in your store,” Walton says.
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At Optical Dynamics, our primary method of shipping is UPS* ground service. With a major UPS hub located right down the street at the Louisville International Airport, we can provide quick delivery to most states using traditional ground shipping methods. Orders always go out the following business day after they are received and the majority go out the same day they are received**. Expedited service of 2nd day air or overnight is also available upon request. Below is a delivery map detailing the time to your part of the country.
*Most packages shipped to NYC are shipped via FedEx ground for a two day service level. **Unless account is on credit hold.