{"id":3679,"date":"2023-11-06T08:20:40","date_gmt":"2023-11-06T13:20:40","guid":{"rendered":"http:\/\/blog.opticaldynamics.com\/?p=3679"},"modified":"2023-10-23T12:45:32","modified_gmt":"2023-10-23T16:45:32","slug":"be-our-guest","status":"publish","type":"post","link":"https:\/\/blog.opticaldynamics.com\/?p=3679","title":{"rendered":"Be Our Guest"},"content":{"rendered":"<p>Repost The New OD, Optometric Management March, 2015<\/p>\n<p>In today&#8217;s evolving healthcare environment, it&#8217;s become vital to separate yourself and your parctice from the crowded landscape. Utilizing proven business models from the marketplace is a great place to start.<\/p>\n<p>Consider the elite hotel brands across the globe whose mission has become impeccable customer service. &#8230;This high level of doing business can become your way of doing business if you follow these simple principles<\/p>\n<ol>\n<li>The Art of the Greeting &#8211; Ensure that your staff members greet patients by saying, &#8220;Welcome to (insert practice here). My name is (insert staff member&#8217;s name). How may I help you. Reminding patients where they&#8217;re receiving excellent patient care helps establish your brand. <a href=\"https:\/\/blog.opticaldynamics.com\/wp-content\/uploads\/2015\/04\/Bellman.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3680\" src=\"https:\/\/blog.opticaldynamics.com\/wp-content\/uploads\/2015\/04\/Bellman.jpg\" alt=\"Bellman\" width=\"200\" height=\"200\" \/><\/a><\/li>\n<li>Dress for Success &#8211; From the front desk to the technician, and especially in the optical center, it&#8217;s important to have a uniform or dress code.<\/li>\n<li>The Attitude &#8211; You can&#8217;t train happy and nice and good social skills are hard to learn, too. Therefore, it&#8217;s imperative to begin with the end result in mind and hire for personality rather than job skills or experience &#8211; in certain positions.<\/li>\n<li>Be Our Guest &#8211; Develop a culture that promotes the patient as a guest. When you pass a patient in the hallway, say hello or offer a friendly smile and make sure your staff does the same.<\/li>\n<li>Classy Clinics &#8211; Closely monitor your physical space. Please your eyes where patients do by sitting in your waiting room, exam rooms and optical and notice everything.<\/li>\n<li>Don&#8217;t Tell the Patient, Show Them &#8211; When you are staying at a prestigious hotel, you&#8217;re taken there by a staff member. Your staff should do the same.<\/li>\n<\/ol>\n<p>Providing 5-start service is a great way to build patient loyalty and increase referrals.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Repost The New OD, Optometric Management March, 2015 In today&#8217;s evolving healthcare environment, it&#8217;s become vital to separate yourself and your parctice from the crowded landscape. Utilizing proven business models from the marketplace is a great place to start. Consider &hellip; <a href=\"https:\/\/blog.opticaldynamics.com\/?p=3679\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3679","post","type-post","status-publish","format-standard","hentry","category-sales-toolstips"],"_links":{"self":[{"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=\/wp\/v2\/posts\/3679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3679"}],"version-history":[{"count":2,"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=\/wp\/v2\/posts\/3679\/revisions"}],"predecessor-version":[{"id":4178,"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=\/wp\/v2\/posts\/3679\/revisions\/4178"}],"wp:attachment":[{"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.opticaldynamics.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}