Optometric Management, by Rebecca L. Johnson

• Start with Vision: A good leader has a clear vision and the ability to communicate it to others in a way that they want to be a part of it.
• Provide Job Descriptions: Most employees want to do a good job. Most often employees perform below our expectations because we have not properly communicated our expectations.
• Continue to Communicate: Role clarity is the first step in moving your team toward the same goal. In employee reviews and meetings, continue to emphasize the objectives of each employee and how his or her goals contribute to achieving the over-arching vision of the business to keep everyone on track.
• Achieve Your Goals: Imaging setting a straight path to a destination, but every time you take 50 steps straight, you take one step to the right. Even though you are moving toward the destination, you will miss the mark. It is impossible for an organization to be successful when there isn’t clear alignment between its objectives and what employees spend time doing.