Re-post: Eyecare Business June 2017, by Gary Kaschak

1. “Do you spend a lot of time on the computer?” (computer/digital eyewear)
2. “Do you drive a lot? Spend time outdoors?” (sunglasses, photochromics, etc.)
3. “Do you work in a dirty area or factory environment?” (inexpensive pair for work only)
4. “Do you watch TV in a reclined position?” (SV for this and more)
5. “Do you play an contact sports?” (sports eyewear)
6. “Did you know that everyone should have two pair…just in case?”
7. “Did you know that a pair of glasses is needed to give your eyes a break’? (for contact lens wearers)

Learn the 5 Reasons Why Offering Up Texting is Good for Your Business

by Samantha Toth Eyecare Business December

• Patient Engagement: Providing a wide range of communication channels…allows patients to connect with you in the way that fits them best.
• Patient Satisfaction: Four out of 5 patients say they prefer texting over calling their healthcare provider…
• Easy Inquiries: Encourage your patients to test your practice to easily check on the status other eyewear, update their records, or cancel appointments…
• Faster Responses: Have a patient coming into the office and need a quick answer before they arrive? Text them! It’s easy for your patients to reply when they cannot return your call.
• Mo’ Marketing: Amp up your current marketing strategy through the integration of text messaging. Have your patients opt in to promotional messaging and share current deals or educational material with the via text…

With the Q-2100 you produce digital quality lenses through a patented lens production process that utilizes digital glass molds on both the front and back surfaces of the lens.

This digital process is the only process that eliminates direct machining or polishing of either lens surface for a clarity of vision that cannot be achieved any other way.

Q-2100 digital lenses mirror the surface quality and prescription accuracy of the glass mold to an exacting tolerance.

Each digital lens is processed in premium index materials custom made to the patients finished Rx.

Dispense digital lenses to upgrade the visual clarity of every patient!

As a Q-2100 or nanoCLEAR AR system owner, you have certain lens warranties that you can pass onto your patients. These warranties carry a real value to you and your patients and can help build a long lasting customer relationship.

1. Non Adapt: Optical Dynamics offers a 6-month progressive non-adapt warranty from the date the lens is dispensed. If the patient returns their lenses for non adapt, save the lenses and you can return under warranty
2. Photochromic: Optical Dynamics offers a 6-month photochromic warranty from the date the lens is dispensed. If the patient returns their lenses for photochromic issues, save the lenses and you can return under warranty
3. Scratch: If coated with Optical Dynamics’ scratch coat (nanoXT or XTR), Optical Dynamics offers a 12-month scratch warranty from the date the lens is dispensed. If the patient returns their lenses for scratch issues, save the lenses and you can return under warranty. This warranty does not cover abuse of the lens.
4. nanoCLEAR AR: If coated with nanoCLEAR AR, Optical Dynamics offers a 12-month AR warranty from the date the lens is dispensed. The warranty covers scratching, peeling and crazing. If the patient returns their lenses for these issues, save the lenses and you can return under warranty. This warranty does not cover abuse of the lens.

In order to return under warranty, you must

1. Provide proof of the date the lens was dispensed and returned along with the reason for the return.
2. Return in groups of up to 30 pair or 32 pair photochromic (the same quantity as in a bottle of monomer).
3. Call Optical Dynamics customer service 800-587-2743 to obtain an RMA number.
4. Once the lenses are returned they will be reviewed and if they comply with the warranty standards will be replaced in like product at the warranty price.